Stop trying to ‘figure out’ how to ideate and shoot every piece of content, and manage every account. Say hi - and we’ll take it from here!

CONTEXT
Seagrass Hospitality Group works with us across three of their leading brands- 6HEAD, Meat & Wine Co, and Hunter & Barrel- to maintain a consistent stream of high-quality content for venues nationwide. With each brand appealing to a different audience and aesthetic, they need a partner who can adapt quickly and keep output aligned with brand identity.


Creation
We plan, shoot, and deliver a blend of cinematic campaign assets and agile, lo-fi social content. Every shoot is tailored to the venue and brand- producing 30 assets in one session to keep their channels fresh without constant reshoots. From 6HEAD’s elevated waterfront dining to Hunter & Barrel’s fire-led energy, we capture each brand’s personality with precision.


Communication
Our ongoing partnership gives Seagrass the flexibility to meet the fast pace of digital without compromising quality. Consistent, on-brand content across multiple venues strengthens their online presence, engages diverse audiences, and supports both national campaigns and local initiatives.


"What Matters has streamlined our content production in a way that makes managing multiple brands effortless. They understand the nuances of each venue and deliver content that’s both beautiful and effective, time and time again."
– Kate Thomas, Seagrass Hospitality Group



